Transforming Account Acquisition for U.S. Banking Giant

Custom Software and Custom Training Solutions

Outdated processes were costing a top-ten US bank both time and money. It’s one of countless times we’ve seen this problem ­– and one of countless times we’ve solved it.

Our approach is different and, once we got the call, both our software and our content teams got to work. Each created a part of a solution that would have been powerful alone, but they were truly remarkable together.

Results:

•  Increased employee speed to competency
•  72% decreased in time to open a new account
•  40% increase in sales when application is used

From the software side, we created an application that replaced an outdated paper system. This modern, dynamic tool helps bankers make recommendations tailored to the customer’s needs. The app also suggests “add-ons” that help customers and boost the bank’s sales. On top of all that, our software reduces the time that it takes for bankers to explain the company’s product offerings and their benefits, so the bankers can see more customers each day.

While the software team did their magic, our content team was hard at work, creating a customized training curriculum. We delivered a program that streamlined the process of working with new customers, giving bankers the confidence they need to use the new tools and close more sales, faster.

Want to learn more? Click here to read the case study.

Case Study

Find out what Unboxed solutions resulted in a 40% increase in sales.

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3 Things to Consider for Voice Over in eLearning

There’s a lot to consider when creating an effective eLearning course. Which platform do you want to use to build it? Does it need to be mobile responsive? What type of interactivity do you need? Do you need eLearning voice over? The list goes on and on.

When it comes to deciding if you should use eLearning voice over, consider what are the goals you want to achieve and if audio will enhance the learning experience. Voice over is an important element that can help your training feel inclusive and boost engagement and retention.

When you’re ready to think over whether or not you need voice over in your eLearning, consider the following.

 

1. Think About Accessibility

Arguably the most important piece of the puzzle is whether or not your training needs to be accessible.  If accessibility is a consideration, eLearning voice over is a must. Consider this, roughly 19 percent of the U.S. population has a disability according to the U.S. Census Bureau – that’s nearly 1 in 5 people.

That means, when you consider your workforce, you’ll want to take special care when developing your training to make sure it’s as effective and inclusive of different learning styles and needs as possible. Having narration or eLearning voice-over for learners who have vision loss or dyslexia can help ensure everyone has access to the training in a way that’s best for them. For this audience, the audio is exceptionally important because it could be the primary way they’ll consume the information.

Not just that, it’s also required by law in Section 508 of the Rehabilitation Act. Even though this law only applies to U.S. Federal Agencies, it is becoming a standard consideration across the L&D industry. So while creating accessible content entails a lot more than just adding audio, it is an important part of the process and one you can’t ignore.

 

2. Consider Modern Learning Trends

Today’s average learner consumes more information than ever before, using all sorts of technologies and platforms. (think curated news feeds,  AirPods, Google Assistants, etc.). But what does that mean for training?

Your training needs to cater to how the modern learner prefers to consume information.

Consider how many of your friends and colleagues listen to podcasts. How does that compare to the number who read newspapers or watch the news regularly? Chances are, podcasts are way more popular. Why is that?

The landscape is changing. The modern learner is tired of old school methods of consuming information. Instead, they prefer to multi-task and consume information on-the-go. By incorporating eLearning voice-over or narration, you’re catering to those who prefer to consume information by listening.

If you can, weave short podcasts or other engaging voice over into your eLearning to help it feel sleek, contemporary, and engaging. Your learners will be able to listen to the training during the morning commute or when they’re driving from site to site. It’ll be more efficient for their schedules, more effective, and much more memorable—and being memorable is how you boost retention.

 

3. Using eLearning Voice Over to Simplify the Complex

The last thing to consider is the complexity of the information you’re teaching. If you’re covering complicated topics or providing detailed directions, using audio can help to simplify and humanize your content.

Think about it. Would you rather read a long drawn-out paragraph about a complicated topic or would you prefer to hear it explained while looking at a visual? Reading long chunks of content is exhausting and the modern learner just isn’t going to do it.

Instead, consider creating a visual to convey part of the information and using voice over as an added layer of detail. It will seem a lot less daunting to your learners than a big paragraph and we guarantee, if the voice over is written well, it will boost retention.

The more ways you use to convey information, the more likely it is to stick.

Don’t believe us? Read this article about a study where learners were divided into groups: those who watched a silent animation, then heard the narration, those who heard the narration, then watched the animation and those who watched both at the same time. As you can imagine,  the group who did both simultaneously did best.

Is accessibility important in your training? Do you need your training to be easy to access on-the-go? Do you need to convey complex information? If you answered “yes” to any of these questions, eLearning voice over is a must.

Need help strategizing or building the training itself? We can help. With over a decade of experience, we can help identify the perfect blend of modalities for your training needs. We even have relationships with professional voice over artists who can bring your content to life. Give us a call!

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How the Rise of AI Changes Sales Training

According to Forbes, 62% of executives believe they will need to retrain or replace more than a quarter of their workforce between now and 2030 due to digitization. Most employees won’t join your company with the skills to lead your team into the future of automation, which is why it’s critical that you’re ready to train your employees on emergent technologies.

There are plenty of upsides to automation: many companies have begun to leverage AI to better understand their customer’s behaviors and preferences so they can sell more personalized products, more accurately predict revenue, and even optimize pricing options for customers. Some companies have started to utilize AI assistants in the sales process to free up their salespeople from having to deal with mundane or repetitive tasks, allowing them to focus on increasing revenue through building relationships.

On the other side of the artificial intelligence coin is the notion that robots are taking over the world (and taking our jobs). Not everyone is excited to welcome AI into the workplace; There is a real fear about AI taking over jobs that humans can do and making certain skillsets obsolete. AI is capable of carrying out tasks within carefully delineated boundaries like recognizing certain email as spam, offering you Netflix movie recommendations, or identifying which books you might like to read according to your recent purchases – but there are things it can’t do that you can, like create human connections.

As certain sales activities have been handed over to machines, skills like empathy, decision-making, and collaboration are more important than ever. Where AI can construe predictable customer questions through an assistive chat feature, it cannot make quick judgments on gray-area situations or understand the nuances of emotions – and these are key skills when it comes to selling.

Saleshacker says that, “the more a salesperson understands the emotions invested in a sales interaction, the better her chances of successfully making the sale.”

Unboxed-blog-AI-sales-desk

 

If you’re a salesperson, you can’t succeed without the ability to talk to new people, overcome objections, build strong relationships, and make personal connections. At the end of the day, buying something is an emotional experience for both the seller and the customer and these skills are the things that separate salespeople from sales machines.

As technology continues to advance and improve, it’s important to focus on upskilling your workforce with the emotional intelligence skills they need to succeed while capitalizing on emerging technologies. Here are a couple of ways you can upskill your team:

• Offer personalized training programs that build sales and people skills to bridge the gap between automation and the emotional connection needed to make a sale.

Implement the usage of intelligent apps, AI programs, and other emerging technologies to improve efficiency and empower team members to spend more time on revenue-generating tasks than on busy work.

• Use time-tracking programs to measure each employee output. This way, your employees will be getting trained on a new program, while you pick up on their patterns, strengths, and weakness. This data can determine where an employee needs to be retrained or paired with a mentor who can help.

The future is here! Your employees should know that artificial intelligence isn’t out to hurt them, it’s here to help them work more efficiently and creatively.  Are you ready to see how personalized sales training programs can help your team build better customer relationships and generate more revenue?
Reach out today.

 

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ATD 2019 – Are You Ready to Take Action?

Where can you meet Oprah AND Unboxed in person? Only at the world’s largest talent development conference, of course! The ATD 2019 Conference is fast approaching, and we’re excited to join L&D professionals from across the country. Come say hello to us at Booth #1425!

Starting with the End in Mind

Once the conference is over, the question becomes, how do you take your new learnings and opportunities and really make an impact back at the office?

Consider this: without reinforcement, 50% of information is forgotten within one hour and 90% is forgotten within a week. It seems disappointing that you might walk away with only 10% of the inspiring content you hear at ATD.

If you keep that thought going, of that 10% of information that you remember from ATD, how much of that are you going to use to implement change for your learners? How much of what you implement will learners retain? And the million-dollar question, how much of what learners get trained on will impact their performance and ultimately your company’s bottom line?

Well, enough of that glass is half empty stuff! There is hope and you’ll be amazed at how easy it can be to implement the change your company needs.

The answer is simple and yet overlooked: Action-oriented learning. It’s the transfer of knowledge and ideas into real, on-the-job, actions that translate into better performing employees. Learning should never be a one-time, static event. Following the intake of new information, a learner should immediately have an action or a way to put into practice what was just learned in order to reinforce and retain that information. While this is not a brand-new idea or concept, it is difficult to put into practice for a variety of reasons including lack of buy-in, funding, or time.

Our goal for the ATD 2019 conference and training in general, for that matter, is for you and your learners to take meaningful action that will positively impact behaviors and your company’s goals.

 

Hear from Leaders at LinkedIn and Hilton

Any learning philosophy is only as good as its results. We’ll be featuring our work with L&D leaders from LinkedIn and Hilton, and the success they’ve had with action-oriented experiences to engage and challenge modern learners while driving large-scale change.

Join unboxed’s panel discussion on principles of the modern learner on sunday, may 19th from 1:30 – 2:30 p.m. ET

Email hello@unboxedtechnology.com if you’d like us to save you a seat!

 

Experience a One-of-a-Kind AR Demo

We also can’t forget to mention our Booth #1425. Stop by during the expo hours to experience some of the ways we’re using AR in training today. You can also meet some friendly Unboxed team members and pick up some “action-oriented” swag.

ATD 2019 brian leach

Don’t Miss Out on All the Action

Lastly, if you haven’t yet registered, you can do that here.

Already registered? Add us to your conference agenda and be sure to come say hi to us at Booth #1425.

Whether you’re attending or not, join the conversation on Twitter by following @unboxedtech and make sure to tag us using the official conference hashtag #atd2019.

 

See you in D.C.!

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Video Challenges for Sales Teams: Uncover the Possibilities

When an organization rolls out a new product, it can take a while for the sales team to get on board. Even if they’re excited about the product itself, learning another set of features, benefits, and messaging can feel like just another thing they don’t have time for.

So, what can you do to increase speed to competency and drive excitement for a new product?

Recently, Unboxed partnered with a pharmaceutical organization rolling out a new product at a nation-wide launch. They’d been working hard for months to build marketing collateral and training to support the sales team, and they were looking to do something special to increase excitement and sustain learning beyond the launch event. They needed a creative way to prove that the sales team could execute what they’d learned in the intensive in-person and online training.

Together, we landed on what we called a “Show What You Know” video challenge. The goal was to engage the sales team’s naturally competitive drive by giving them a chance to show what they knew in a public setting—and get rewarded for it.

Here’s how it would work:

1. Learners would record a video of themselves demonstrating the training techniques they learned during training.

2. Learners would upload their best pitch to the training portal (LMS).

3. Training leaders would review each video, selecting the best pitches to share live on the portal, and sharing feedback with those that need improvement.

4. Learners would earn coins and accolades from peers and leaders.

Prior to rolling out “Show What You Know”, we created a dedicated space for the challenge inside the learning portal and even released a hype video to explain the video challenge.

Upon implementation, we saw high rates of engagement from the start, but the results were what was most surprising. The training team found that no one, not even the top performers on the sales team, was able to execute on all of the required messaging they’d learned in training. These results uncovered gaps in the training and gave leaders an opportunity to directly address those gaps, provide more practice sessions, and continue moving the team toward excellence.

As a bonus, we spliced together highlights from the best-uploaded videos to emphasize key skill areas. We bookended the videos with a skills overview, giving learners several examples of what good looks like so they could continue to practice. The challenge was a great success.

We gathered a few key takeaways from “Show What You Know”  that you may be able to apply to your own program:

• Learners may know less than they think they do. Going into the challenge, most learners reported being confident with the new product info they had learned in training. The video challenge revealed what we know to be true: that knowledge acquisition is entirely different than practical application.

• Learners love learning from their peers. After the challenge, releasing the spliced videos allowed learners to see several examples of how they could implement key skills and build a more natural approach to their sales pitch. Because these examples were from their peers, they felt authentic, relevant, and timely.

• Sustainment is key. Be strategic about when to roll out a post-training challenge. Gather your initial results, and continue to refine as you go in order to have the most impact.

Have questions about your own sustainment plan?

Need a sustainment strategy that will allow your team to identify learning gaps? Contact Unboxed today for a strategy that works for your learners.

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